[SKU-TCO / 5-YEAR TCO]
Warehouse management system 5-year TCO
Two worked examples, line by line. Fishbowl-tier SMB (single DC, 25 users, 15K orders/mo) sits at ~$140K all-in over 5 years. Manhattan-tier mid-market (3 DCs, 200 users, 250K orders/mo) sits at ~$3.5M-$4.5M before automation.
[SKU-A / SMB]
Fishbowl-tier worked example
| Line | 5-yr cost |
|---|---|
| Y1 license: Fishbowl Drive 25 users x $59/mo x 12 | $17,700 |
| Y2-5 SaaS renewal at 5% annual uplift | $76,500 |
| Implementation (1.5x year-1 license) | $26,500 |
| Hardware: 10 RF guns x $1,500 + 1 printer x $800 + WiFi $4K | $19,800 |
| Consulting: 4 integrations x 40hr x $225/hr | $36,000 |
| Total 5-year TCO | $176,500 |
[SKU-B / MID]
Manhattan-tier worked example
| Line | 5-yr cost |
|---|---|
| Y1 license: 200 users + 3 DC + 250K orders/mo + platform fee | $520,000 |
| Y2-5 SaaS renewal at 7% annual uplift | $2,400,000 |
| Implementation per Panorama mid-band | $1,300,000 |
| Hardware: 90 RF guns x $3,200 + 12 printers x $2,400 + WiFi $12K | $328,800 |
| Consulting: 8 integrations x 120hr x $275/hr | $264,000 |
| Total 5-year TCO | $4,812,800 |
[SKU-C / SENSITIVITIES]
What blows the model up past year 2
- User growth: +25% headcount at year 3 adds 25% to license + maintenance.
- Automation upgrade (RF to GTP): adds $200K-$800K in WES configuration alone.
- M&A: every new acquired DC adds $300K-$1.2M in implementation extension.
- Tier-jump on per-order pricing: +$50K-$200K/yr per band crossed.[s-17]
[SKU-FAQ]
Buyer questions
Why are these two tiers, not a midpoint?
Because the vendor pricing is bimodal. A midpoint number would mislead both buyers. The two tiers represent the realistic price floors and ceilings for each segment.
Are the Manhattan-tier numbers tier-1 or mid-market?
Mid-market. Tier-1 retailer deployments at 25+ DCs land at $10M-$30M+ before automation.
[SKU-NEXT]